

Building my brand - one blog post at a time.


Questions I have in my noodle
1. Are the Millennials really going to flee your company ( and 401K plans) if you don't have social networking? Seriously? Who are you creating your collaborative spaces for? Them? All the generations? The organization?
2. What is the typology of enterprise users of social tools behind the firewall? Can we apply some of the pew and forrester work around this?
3. Who was I talking to about the book "Corporations: The pathological pursuit of profit" and my knowledge piecemeal concept?
See you tomorrow!What is the role of leadership adoption of social computing technologies in
an organization?What is the role of knowledge sharing in general in an organization and
whether or not social computing technologies will be embraced by employees?Thinking of the Pew Internet and American Life typology of social computing
users [GET REFERENCE] and Charlene Li’s Social Technographics analysis, how do
these typologies differ once you turn that analysis inside the firewall?
Would the Technographics percentages be similar? What is the role of the
luker inside the firewall?What is the balance between enterprise-created 2.0 tools and those available
free and easily outside the firewall and managing end-user’s expectations?
(Besides that tired example of “we’re not Google here” ?)If we are creating tools for the Millennials, where are they in the product
lifecycle? If they aren’t using the tools inside the firewall, then who
will? What about the role of the other generations and adoption?Integration with existing processes and tools (e.g. – Microsoft office)
I’ll have more tomorrow. Good night.
I'll have something better to say later on this session when I get back to my 90degree house because it will be cooler there :)
UPDATE - he uses one of Rod Boothby's images about E 2.0 Communication Continuum - I met Rod at Collaborative Technologies 2 years ago!
John Pironti, Getronics
KEY thing I'm getting - need to have a way to map the business process (where the information goes, who it goes to, etc.) - Fascinating. Do I need to receive sensitive materials to my PDA which I might leave in the cab?
I'll be interested in the role of education and the end-user will be here.
This tutorial is going much deeper than I expected - Head exploding b/c I thought it was going to be more focused on 2.0 technologies - so much more I need to know that he is covering.
Now - I'm interested in the WHYs - why do folks want to break the sytems - chops? cred? to pay off mortgage? revenge? boredom?
TJX - multi-year attack - no-one knew about this attack. Emphasis on low and slow and to make money.
I think he's going to get into the persona of who these adversaries are...I'm interested in how the personas have changed, too. In the enterprise, would the motivation of breaking the system be the same today as yesterday?
Good question – how do you create a fake social network?
Issues of people and trust + social networks - best part of the presentation