Wednesday, January 7, 2009

90/10/1 rule true with employee generated content?

Participation inequality inside the firewall? Does the same Zipf Curve apply?

This is a question which has been on my mind lately - connected also to who are we creating collaboration spaces for? the 90% who lurk? the 10% who contribute/comment? or, the 1% who do it all?

I suppose that that primary user would be that lurker - make the portal/ecosystem easy to lurk - easy to search, and, while we are at it, easy to contribute?

Connected to this, and perhaps not obvious to folks who primarily deal with external sites, is the role the official "Company" information/news/announcements/content plays with the Employee Generated Content. Do we really want to create forums for folks to comment on the PTO policies (I think yes, but I'm not a leader in the organization...) - Ultimately, if an organization wants to know what is on folks' mind, create an environment where they can comment (and not on those yearly employee opinion surveys....)
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Disclaimer

Yes, the opinions expressed at Ami Chitwood's blog are mine, mine alone and do not, under any circumstances, reflect the thoughts, feelings, or POVs of my past, present nor future employers.